Nutra & Health
Nutra traffic is creative-first: before/after visuals, testimonials, and emotional triggers drive CTR. PushGlobe's push and popunder inventory across LATAM and SEA delivers nutra leads at $0.40-$2 CPL on cold traffic.
Quick facts
Best performing formats
Based on PushGlobe-wide performance data. Mix formats to diversify reach and lower your effective CPA.
Web Push Notifications
CPC $0.001Push notification ads: subscribed users receive your message system-wide, even when the browser is closed.
Learn more →Push In-Page
CPC $0.001In-page push ads: push-style banners shown right inside the publisher page, no subscription needed.
Learn more →Popunder
CPM $0.30Popunder traffic on desktop and mobile web: your landing page opens full-screen behind the page the user is on.
Learn more →Ad requests per day on PushGlobe
Live auction data from our network — not estimated reach.
Why PushGlobe fits
- ✓Beauty- and slimming-friendly moderation across LATAM and Southern Europe
- ✓Push notifications outperform native ads for nutra cold-traffic by 25-40% CTR
- ✓In-Page Push reaches iOS audiences who can't receive classic web push
- ✓Built-in COD landing template support — pay only after first delivered lead
Creative best practices
- ✓Use before/after creatives showing one transformation (not 4 grids — moderation friction)
- ✓Localize testimonials with country-specific names ("Maria, Bogotá")
- ✓Lead with the pain point in title ("Belly fat after 35?"), not the product name
- ✓Time of day matters: weight-loss converts 2x in the evening, hair products in the morning
Restrictions
- ✗No "FDA approved" / "miracle cure" / "guaranteed results" claims
- ✗Must disclose ingredients and contraindications on landing
- ✗Auto-rejection of pharmaceutical drugs requiring prescription
- ✗Banned in: United States, United Kingdom, Germany, France, Canada for most weight-loss claims (auto-filtered)
Other verticals on PushGlobe
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